How Challenges Help Your Business

Today starts a challenge from Connie Ragen Green. She has challenged her twitter and blog followers to a 30 day blogging challenge.

This is actually my second blogging challenge with Connie.  I accomplished the first one back in December, which was rather difficult because Christmas was very busy this year.   This one is actually going to have even more chaos than the first.   Family activities will keep me rather occupied during  2 of the 4 weeks.   However after Connie’s last challenge, I upped the ante and challenged myself to write 100 articles in 56 days (8 weeks). I did it 48 days.

So I am not worried.  But the reason I am in the challenge is because I know challenges can help me and my business.  Challenges can also help your business.

How do challenges help?

Depending on the challenge it can help in a variety of ways. Writing 30 blog posts is going to help get more material on my website. It means writing daily which forces me to increase my speed and forces me to write. This gives me something to talk about with my subscribers and gives me more ideas about things to write and share.

But what about online business success?

With more material on your website, subscribers have more reason to visit your website. The more often they visit, the more likely you are to sell something. Your business success depends on visitors. This also gives them more reason to respect you.

What about a different challenge?

A traffic challenge will bring in more visitors. Increasing social media will provide business publicity. Writing for other websites means outside links pointing to your online business. If there is a business related challenge it will generally mean more visitors for you. Any way you get more visitors there is a greater chance for people to buy!  Connie competed in a challenge by Armand Morin “Better Your Best”  and she improved her business by many little ways that help her make money without a job.  In addition she won the contest and accepted a nice check from Armand Morin himself in front of everyone at Big Seminar 13 in Vegas.

What if the challenge is too hard?

Then you need to judge how much it will actually help your business versus how much work it will take. Something that is going to cause you to double your work load for a few visitors is not going to help you. However the increase is manageable and your visitors double then it would be worth the challenge.  Your business will benefit and so will your wallet.

What if the challenge is just too much to do?

If the challenge itself is too much, but you like the challenge, change it. No, you won’t be able to compete, but you could gain the knowledge and the ability. Instead of doing 30 days of press releases do a week or two weeks, or do one every other day. Go for the 30 days or for 60 so you have 30 at the end. You learn how to do the press releases, you get more of them, and you build your reputation. What is not to like?

Your business success depends on your ability to bring people to your website so any challenge that does is a good one. Just make certain it is a challenge that will benefit your website. If it the challenge is too big, break it down into a manageable size.

Thank you Connie for the wonderful challenge!

~ MJ Schrader

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