A few months ago my friend Vernon from HighRoadism was telling me about people avoiding sites that do not have “dofollow” links because it does not help SEO. Well, after some research, and actual logical thinking this theory has been MYTH BUSTED.
What is Nofollow or dofollow?
Dofollow means that when a search engine spider crawls a website with your comments it follows your link. Some websites have dofollow turned on to increase their comments. It boosts the commentator’s SEO ranking. With nofollow, when search engines crawl the site it sees the words but it does not follow them back to your website. This protects the blog’s SEO ranking.
Dofollow Flaw.
Back link points are only one part of the equation that search engines use. Search engines actually use a variety of methods to create their rankings. Google was the only search engine to use this in their ranking and as of June they changed their rules AGAIN. But another key element to this, is that Search engines keep their ranking equations secret, to keep fraud down, what gets filtered down is not what is real.
How do you search?
Think back, do you always use search engines to find things? How often are you reading a blog and you see a post title that interests you? If you read the comments and someone says something interesting do you see what else they have to say? Do you visit their blog? When people you know click the like, Digg or other button to say this is a cool article do you read it? Search engines help people find things, this is true, but people are social and we follow the social end quite frequently.
Your mission:
Your presence means more than anything. Search engines still see your name attached to that blog post. More important than search engines, people see your comments. You are building a reputation, you are becoming a friend, you are becoming someone people trust. Trust is what will help you with online business success.
Live ♥ Laugh ♥ Love
~ MJ Schrader
Tomorrow: Freebie Friday!!
Saturday: Posterous… One Post to Success
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Hey MJ – Great article! I am so glad to see that you have “Busted this Myth”. I especially love the thought process through the “How do you search?” paragraph. We should always remember that the others out there reading these posts are just like us and they do enjoy clicking on peoples name and websites etc. Humans are curious which works out great if you want to be found online. Thanks again for the great post! Michele ScismThe Results Lady
Michele,Yes we are curious, and we are more likely to trust someone “we find” than someone a search engine finds for us. That's part of being human as well. Thank you for your insight and for the Ultimate Blog Challenge.~ MJ