Juan Mann, founder, giving a hug. PHOTO CREDIT: Free Hug Campaign

Domain Names in Life

The Sick Puppies would not be a good domain name for a veterinary clinic.  Personally if I moved to a new town and looked up vet clinics that is not one I would visit.   The clients that might visit that kind of domain name… might be a sick puppies themselves.

However SickPuppies.net is the domain name for a band of the same name.  Thus the domain name is their company name and requires building their name as a band and not puppies who are sick.

This band wrote a song for the Free Hugs Campaign at FreeHugsCampaign.org. This is an example of a domain using keywords and a name related to what they do.  Yes, they give away free hugs.  It’s a wonderful campaign.

There is a low cost spay and neuter clinic called Cause for Paws at  CauseForPawsTexas.com.  This domain name does not contain keywords related to what people look for in a low cost clinic.   Yet if someone just came across the website domain name, they would probably guess it to be related to animals and a cause, of some sort,  to help the animals.

So what does your domain name say about you?

Is your domain name a brand?   Does your domain name contain related words?  Does your domain name echo what you do?   Just thoughts to consider in the domain name search.

Live ♥ Laugh ♥ Love

~ MJ Schrader

PS.  A video…

Bet it makes you smile